The Best Wine Club Subscriptions of 2021

  Last updated September 26, 2021

Because life is too short to drink bad wine...

These popular wine club subscriptions deliver unique wines that match your taste preferences, right to your doorstep!

The Best Wine Club Subscriptions of 2021

These popular wine club subscriptions deliver unique wines that match your taste preferences, right to your doorstep!

  Last updated September 26, 2021

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USER'S CHOICE
Firstleaf

Convenient & Sustainable

  Customized to your palate
  Rate and refine your monthly selections
  Flexible shipment pacing
  No risk - 100% guarantee
  Wine concierge available

9.7 Outstanding
Read Review »
 $100 off your first 3 orders
VISIT SITE  
 258 people have chosen Firstleaf today

Convenient & Sustainable

 Customized to your palate      Rate and refine your monthly selections      Flexible shipment pacing      No risk - 100% guarantee      Wine concierge available    

USER'S CHOICE
9.7 Outstanding
Read Review »

  Customized to your palate
  Rate and refine your monthly selections
  Flexible shipment pacing
  No risk - 100% guarantee
  Wine concierge available

 $100 off your first 3 orders
VISIT SITE  
 258 people have chosen Firstleaf today
STAFF PICK
Winc

Creative, Sustainable wines

  Great prices on unique wines
  4 bottles per month (not too much/too little)
  Flexible red/white/rose membership options
  Skip a shipment or cancel any time
  Over 5 million wine ratings and counting
  Broaden your flavor profile horizons

9.6 Excellent
Read Review »
 4 bottles for just $29.95
VISIT SITE  

Creative, Sustainable wines

 Great prices on unique wines      4 bottles per month (not too much/too little)      Flexible red/white/rose membership options      Skip a shipment or cancel any time      Over 5 million wine ratings and counting      Broaden your flavor profile horizons    

STAFF PICK
9.6 Excellent
Read Review »

  Great prices on unique wines
  4 bottles per month (not too much/too little)
  Flexible red/white/rose membership options
  Skip a shipment or cancel any time
  Over 5 million wine ratings and counting
  Broaden your flavor profile horizons

 4 bottles for just $29.95
VISIT SITE  
Good Weather Wine

Natural, Additive-Free Wines

  All natural, additive-free wines
  Free shipping
  Flexible red/white/mix membership options
  Skip a shipment or cancel any time

9.5 Excellent
Read Review »
 Free Shipping
VISIT SITE  

Natural, Additive-Free Wines

 All natural, additive-free wines      Free shipping      Flexible red/white/mix membership options      Skip a shipment or cancel any time    

9.5 Excellent
Read Review »

  All natural, additive-free wines
  Free shipping
  Flexible red/white/mix membership options
  Skip a shipment or cancel any time

 Free Shipping
VISIT SITE  
Wine Insiders

Curated collections at accessible pricepoints

  Wine store, subscription, and gift set options
  Curated sets at attractive prices
  Celebrity collections add interesting twist
  100% satisfaction guarantee
  Fast delivery for subscriptions and wine shop orders
  Abundant content and advice to help you select wines

9.1 Excellent
Read Review »
 15 hand-picked bottles for just $89
VISIT SITE  

Curated collections at accessible pricepoints

 Wine store, subscription, and gift set options      Curated sets at attractive prices      Celebrity collections add interesting twist      100% satisfaction guarantee      Fast delivery for subscriptions and wine shop orders      Abundant content and advice to help you select wines    

9.1 Excellent
Read Review »

  Wine store, subscription, and gift set options
  Curated sets at attractive prices
  Celebrity collections add interesting twist
  100% satisfaction guarantee
  Fast delivery for subscriptions and wine shop orders
  Abundant content and advice to help you select wines

 15 hand-picked bottles for just $89
VISIT SITE  
Naked Wines

Independent & Unique

  Winemaker direct wines up to 60% off retail
  Flexible delivery frequency options
  Unique 'Angels' crowdfunding program
  Award-winning customer service
  Free delivery with orders of $100

9.0 Excellent
Read Review »
 $100 off any case of 6 wines
VISIT SITE  

Independent & Unique

 Winemaker direct wines up to 60% off retail      Flexible delivery frequency options      Unique 'Angels' crowdfunding program      Award-winning customer service      Free delivery with orders of $100    

9.0 Excellent
Read Review »

  Winemaker direct wines up to 60% off retail
  Flexible delivery frequency options
  Unique 'Angels' crowdfunding program
  Award-winning customer service
  Free delivery with orders of $100

 $100 off any case of 6 wines
VISIT SITE  
Martha Stewart Wine Co

Curated collections at a great price

  Join the flexible club, buy collections, or individual bottles
  Great prices from $7.49 up
  Free shipping on 6+ bottles
  Exclusive member perks

8.9 Great
Read Review »
 Intro price of $7.49/Bottle
VISIT SITE  

Curated collections at a great price

 Join the flexible club, buy collections, or individual bottles      Great prices from $7.49 up      Free shipping on 6+ bottles      Exclusive member perks    

8.9 Great
Read Review »

  Join the flexible club, buy collections, or individual bottles
  Great prices from $7.49 up
  Free shipping on 6+ bottles
  Exclusive member perks

 Intro price of $7.49/Bottle
VISIT SITE  
Bright Cellars

Top notch wines at great prices

  Delight guarantee - like your bottle selection or get free replacement
  International wine seletion
  Taste-tested wines only
  Flexible plan - skip or cancel any time
  Member perks include bonus bottles and more
  Exclusive "Bright Points" 18-point algorithm

8.8 Excellent
Read Review »
 60% off your first order
VISIT SITE  

Top notch wines at great prices

 Delight guarantee - like your bottle selection or get free replacement      International wine seletion      Taste-tested wines only      Flexible plan - skip or cancel any time      Member perks include bonus bottles and more      Exclusive "Bright Points" 18-point algorithm    

8.8 Excellent
Read Review »

  Delight guarantee - like your bottle selection or get free replacement
  International wine seletion
  Taste-tested wines only
  Flexible plan - skip or cancel any time
  Member perks include bonus bottles and more
  Exclusive "Bright Points" 18-point algorithm

 60% off your first order
VISIT SITE  
Wine of the Month Club

Expertly Selected Wines since 1994

  Super flexible subscription options
  Two-tier tasting panel ensures good wines
  Satisfaction guarantee
  Oldest wine club subscription in the country
  Great gift options

8.9 Outstanding
Read Review »
 $15 off your first order
VISIT SITE  

Expertly Selected Wines since 1994

 Super flexible subscription options      Two-tier tasting panel ensures good wines      Satisfaction guarantee      Oldest wine club subscription in the country      Great gift options    

8.9 Outstanding
Read Review »

  Super flexible subscription options
  Two-tier tasting panel ensures good wines
  Satisfaction guarantee
  Oldest wine club subscription in the country
  Great gift options

 $15 off your first order
VISIT SITE  
Wine Access

Convenient & Sustainable

  Exclusive, hand-picked wines only
  Great for Beginner through Expert Tasters
  Top-Notch Customer Service
  Cancel any time

8.7 Outstanding
Read Review »
 Free Shipping
COMING SOON

Convenient & Sustainable

 Exclusive, hand-picked wines only      Great for Beginner through Expert Tasters      Top-Notch Customer Service      Cancel any time    

8.7 Outstanding
Read Review »

  Exclusive, hand-picked wines only
  Great for Beginner through Expert Tasters
  Top-Notch Customer Service
  Cancel any time

 Free Shipping
COMING SOON

Why These Companies?

Below are some of the things we consider when rating companies. Read more about how we rate.

What To Consider When Choosing a Wine Club Subscription Service

Are you looking for a reason to raise your glass and celebrate life with your friends and family? If tasting different varieties of wine on a regular basis sounds appealing to you, joining a wine club is a move that just makes sense. You will save lots of money while exploring new flavors, aromas, and faraway lands. Let’s take a look into the world of wine subscription services, and learn what they are all about.

How to Choose a Wine Subscription Service

In order to decide on a wine subscription service, it may be best to first determine if you are a wine novice or a wine connoisseur. If you are just stepping into the world of wines, it is probably best for you to seek out an introductory wine club that can connect you with affordable, quality wines.

If you fit more into the category of an experienced wine aficionado, you might be more inclined to enjoy a wine club that offers exclusive wines that you might not be able to locate elsewhere.

No matter which category you fall into, you will need to decide how many bottles a month you will indulge in with friends and family. It is also important to find a club that you have the ability to pause/resume or cancel altogether whenever you are inclined to do so. Finding a wine subscription that doesn’t empty your wallet is also critical.

How Do Wine Subscriptions Services Work?

As a wine club customer, you will typically sign up for a monthly plan. In the process of doing so, you are asked if you have particular preferences when it comes to wine. You may also be given a brief list of questions that are used to determine which types of wine you may prefer, according to the foods or drinks you enjoy. Next, you will select which wines you want with your shipment, or if you’re feeling adventurous, you can allow the wine club to select them for you.

The majority of wine clubs will inquire if you favor red or white wines, or a mixture of both. Sparkling and rose wines may also be offered. In general, wine clubs will send you between 2-4 bottles each month, however, some offer quite a bit more. Along with your shipment, many wine clubs will send detailed information about each wine selected, some including suggested recipes to prepare or other wine pairing suggestions.

What Features Make One Company Better Than the Other?

Logically, the price per bottle is one influencing factor that makes one company advantageous over another. Low-priced introductory offers with free shipping are also a bonus incentive.

Another feature that makes a wine club potentially attractive is its wide selection of reds, whites, and sparkling wines to choose from. The best clubs offer suggestions for you based on your tastes and ratings of past shipments, but allow you to choose for yourself if you so desire.

A good wine club allows its members to cancel whenever they see fit. A strong reputation should follow the best wine subscription services. The companies we rate here on tastingwine.com all have good reputations in our opinion.

Different Types of Wine Services and How Much They Typically Cost

The monthly price of a wine subscription can vary greatly. The cost is dependent on the quality of the wine you order, the number of bottles offered, and the company you select. With that being said, many companies provide an affordable basic wine club plan as well as a premium plan that sells for a higher cost.

Companies such as Firstleaf like to keep their wine tasting services affordable. They offer an introductory price of $39.95 plus tax for six bottles of wine! After this, each future shipment of 6 wines costs $79.98 (plus any applicable taxes) and $9.95 shipping.

Next enters Naked Wines. After you answer a short quiz about your thoughts on the value of wine, they reveal to you the cost. They offer 6 bottles for $39.99, which they valued at $100. They offer a 100% money-back guarantee and no requirement to make another purchase.

When you visit Wine Insiders, you are invited to sign up with your email to receive a special discount and gift when you are ready to order. They state that the wines included in their club cannot be found anywhere else and are exclusive to club members. Their offer is 12 wines plus 3 free bonus bottles of Bordeaux Blend for $89. You receive a shipment of 12 bottles every 12 weeks that you can cancel anytime.

When you visit the Bright Cellars website, you are taken through a series of questions about your personal tastes. Next, you sign in and create a password. After this, you are matched up with wines that they feel will fit your palate. It is unclear how much everyone else’s bottle of wine costs, but each of the 4 bottles in our test signup was $20 per bottle. After adding on a shipping and service fee, a discount of $50 was given, placing the inital order at a grand total of $42.10 for 4 bottles of wine   not too shabby!

If you enjoy tasting wine, Wine Access offers more of a “stock up” opportunity. Their wine club shipment choices are either four times, five times or 6 times a year. They offer different themes for their wine subscription services & shipments. Their prices are definitely on the high end, beginning at $120 per shipment and going up as high as $200 per shipment, but then you’re getting more bottles from unique wine producers.

Last but not least is Winc. This wine-tasting lover’s delight offers 4 bottles for $29.95 for your first month after a quick email sign up. What happens after that in terms of pricing is a bit unclear, but when we did some digging, we found the the ongoing monthly membership fee will be $59.95 per month (but can cancel anytime.). The cool think about Winc is that once you’re a member, every time you rate the bottles you receive, their algorithm gets better and better about selecting wines you’ll like.

Why Choose a Wine Subscription Service? Are They Worth It?

Are wine subscription services worth it? In short, absolutely yes! Unless you are just a very occasional wine drinker, subscribing to a wine club saves you a lot of money. At the same time, you are introduced to new flavors and aromas from around the world which you may have never tried otherwise.

Other Factors to Consider

When ordering your first shipment of wine, pay attention to the fine print. Even though your first shipment may be inexpensive, your next one, which is likely charged automatically, may be significantly higher. Also, keep in mind that in most cases, a shipping charge is added, as is sales tax.

Final Thoughts

If you love to drink wine, and to try new varieties, joining a wine club is an excellent idea. We found pricing to be fair in our research, and the convenience and joy of receiving fresh bottles of wine in the mail on a monthly basis can’t be beat. So check out a few of these wine subscription services and see which one works best for you!